Rice Business Wisdom
Featuring faculty research applied in the classroom.
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Marketing | Peer-Reviewed Research
Research suggests bans and fees may not be enough to truly change consumer habits.
10 May
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Organizational Behavior | Peer-Reviewed ResearchAmerican voters hold opposing politicians to strict standards of factuality but support their favorite politicians as long as their statements express a “deeper truth” they support.16 Apr
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Strategy | Peer-Reviewed ResearchIn emerging markets, pricing — not reputation — drives the partnership between underwriter and IPO.8 Apr
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Organizational Behavior | Peer-Reviewed ResearchThree critical leadership strategies that helped two prominent symphonies transform during the pandemic.18 Mar
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Marketing | Peer-Reviewed Research
Why You Should Know The Varieties of Customer Engagement Types
November 03
Organizational Behavior | Peer-Reviewed Research
Time To Rethink Social Climbers
November 03
Strategy | Features
Companies Rely on Strategic Planning. The Problem: Many are Doing it Wrong.
October 27
Marketing | Peer-Reviewed Research
The Surprising Effect of Non-Tiered Loyalty Programs
September 15
Regulation | Peer-Reviewed Research
How A Rule To Protect Consumers Reduced Access To Credit
July 19
Data Analysis | Peer-Reviewed Research
Revisiting The Merits Of Nondigital Data Collecting
July 19
Workplace Culture | Peer-Reviewed Research
How Your Mind’s Eye Affects Performance
June 28
Strategy | Features
Why Do So Many Companies Come Up Short In Their Strategy Planning?
June 28
Marketing | Peer-Reviewed Research
How Unauthorized Markets Can Sometimes Actually Help Business
June 04
Psychology | Features
How The Science Of Possessions Can Help Foster Kids
June 03