Can a new research approach clean up your data?

Can shopping like a math whiz make you into one?

Is breaking the rules always wrong?

Can certain analysts detect nonverbal messages that others cannot?

When is anger persuasive, and when is it just off-putting?

How can your new product make a splash?

Two classic business theories are put to the test.

Where do you shop in a multichannel, multimedia world — and why?

How companies can foster employee creativity in routines.

It doesn't matter if you're first place or last place. Just showing up can make you a winner.

The secret power of customer surveys.

Why shallow efforts against discrimination don't work that well.