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Peer-Reviewed Research

Quick, clear translations of faculty research that will change the way you think

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Strategy | Peer-Reviewed Research

Conflict Among Senior Managers Leads to Worse Organizational Outcomes

January 09
Energy | Peer-Reviewed Research
A Review of the Operations Literature on How Decisions Could be Made in the Energy Industry
November 14
Finance | Peer-Reviewed Research
Testing Option-Based Forecasting
October 06
Communications | Peer-Reviewed Research
When to release the headline-breaking news and when to bury it
September 13
Culture | Peer-Reviewed Research
Getting inked doesn't carry the stigma it once did, Rice Business research shows.
June 10
Marketing | Peer-Reviewed Research

Executives, like everyone, tend to stay the course instead of trying something new. But the familiar path isn’t always the best one. 

May 04
Strategy | Peer-Reviewed Research

Why relying on intuition can backfire when it comes to crafting a successful business strategy. 

March 24
Marketing | Peer-Reviewed Research

Why “mythical numbers” are so enticing — and how they ultimately lead us astray. 

January 18
Marketing | Peer-Reviewed Research

When business leaders make assumptions, they may overlook key factors driving desired outcomes. 

January 14
Marketing | Peer-Reviewed Research

Why You Should Know The Varieties of Customer Engagement Types

November 03