Corporate Muse

Want Creative Employees? Inspire Them By Being Creative With Human Resources.
General Management
Faculty Research
General Management
Creativity
HR Management
Organizational Behavior
Innovation

Want creative employees? Inspire them by being creative with human resources.

Statue of Artemis reaching for an arrow
Statue of Artemis reaching for an arrow

Based on research by Jing Zhou, Dong Liu, Yaping Gong and Jai-Chi Huang

Want Creative Employees? Inspire Them By Being Creative With Human Resources.

  • A careful mix of human resources practices can spur employee creativity to greater heights than a single approach.
  • Firms that rely on external creativity — imitating other companies’ inventions or receiving government support — have less employee-driven innovation.
  • In China, privately-owned firms tend to be more driven by employee creativity than state-owned companies, even though the private firms have access to fewer resources.

Inventive employees drive innovation and fuel competitiveness, which is why managers and scholars search so relentlessly for ways to spur their workers’ imaginations. But what if innovation could be sparked by one of the most familiar corporate departments — one often taken for granted?

Human resources departments can be powerful engines for innovation according to Rice Business Professor Jing Zhou. She and colleagues Dong Liu of the Georgia Institute of Technology, Yaping Gong of the Hong Kong University of Science and Technology and Jia-Chi Huang of National ChengChi University recently conducted the first empirical study looking at the impact of human resources practices on workplace innovation in China. That country’s unique mix of human resource practices and allure for multinational companies, Zhou and her team say, made it an ideal lab for their research.

Their findings should interest companies outside of China. According to the 2014 World Investment Report, that year more firms directly invested in China than in any other country. China also ranked at the top of economies attractive to multinational firms. Scholars expect the country to become a hub of innovation similar to the United States; in the near future, researchers note, the familiar “Made in China” label will likely be eclipsed by “Created in China.” 

Today, however, encouraging Chinese innovation is a puzzle for many multinational managers. This is largely because of the relationship between the country’s state-owned and privately-owned enterprises. 

One of the first decisions any foreign investor in China has to make is whether to collaborate with a state-owned or a privately-owned firm. Investors generally pick the former, because state-owned firms have better access to ideas hatched by Chinese research institutes and universities. Private firms have evolved into major economic players, but they still face forms of institutional discrimination, and have far less access to the ideas bubbling out of China’s think tanks and universities.

That’s why, for private firms, maximizing employee creativity is crucial. But how best to do it? To find out, Zhou and her team divided human resources departments into two types, maintenance oriented and performance oriented. Maintenance-oriented HR departments focus on employee equality and job security; it’s the type of department that often dominates state-owned firms. Performance-oriented HR departments, on the other hand, help employees master new skills and improve their future prospects.

China’s socialist ideology has promoted the maintenance-oriented approach, sometimes known as the “iron rice bowl.” Only in 2008 did the government begin enforcing a labor law that compelled firms to formalize human resources procedures, shifting state-owned companies from informal and sometimes arbitrary management towards consistent management based on rules.

Chinese employees, Zhou’s team found, appreciate performance-based systems. But if employers don’t offer strong maintenance-oriented systems, those same workers worry about job security. Mastering new skills, the workers sometimes decide, isn’t worth it if it’s accompanied by job insecurity. As a result, employees in performance-based systems may not take advantage of the opportunities to learn.

State-owned owned companies often provide more secure work environments and enjoy better perks than private firms. In 2015, for example, China’s State Council announced that R&D personnel in state-owned companies could take non-paid leave for up to three years to start new ventures. When firms depend on inventions from other companies or on government support, the researchers found, they are not shaped by internal creativity as are privately-owned firms.

To reach their conclusions, Zhou and her team analyzed data from metallurgical firms in a northeastern province of China, surveying employees about a variety of human resources practices. They then compared the survey results with data from the companies’ research and development departments indicating the number of new products launched. What they discovered is that when companies use multiple human resources practices rather than just one, these practices act in synergy to heighten employee innovation.

These findings offer some practical implications for managers. The first lesson: Creativity flourishes when firms offer performance- and maintenance-oriented human resources at the same time. The second lesson: Worker creativity flourishes in private companies more than it does in state-owned ones. That means leaders and investors of state-owned companies should craft more opportunities for workers to turn their ideas into innovation. The findings can be applied in other places, such as the former Eastern Bloc, where state-owned firms flourish.

Corporate creativity can also be promoted intentionally. In 2007, China held its first major science fiction convention. During the Cultural Revolution, science fiction was considered escapist and middlebrow. As a result, it was banned. Then the Chinese government began sending delegations to visit U.S. firms such as Google and Apple to understand the source of their creativity. What they found was that the leaders of these companies almost without exception were science fiction fans. Reading the genre as children, they said, sparked many of their ideas for technological development. China promptly began encouraging the reading and writing of science fiction — and as a result sparked what is considered a Golden Age in Chinese sci-fi. 

As Chinese companies grow more aware of the need for innovation, they may find other ways to cultivate this quality among their workers. Whether it’s curling up with The Martian Chronicles or rethinking HR, Zhou’s research shows, imagination often can be nurtured close to home.  


Jing Zhou is the Mary Gibbs Jones Professor of Management and Psychology in Organizational Behavior at the Jones Graduate School of Business of Rice University. 

To learn more, please see: Liu, D., Gong, Y., Zhou, J., & Huang, J. (2017). Human resource systems, employee creativity and firm innovation: The moderating role of firm ownershipAcademy of Management Journal, 60(3), 1164-1188.

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Safety Zone

Public School Parents Are Consumers — And They Demand Safety
Marketing
Marketing
Marketing and Media
Marketing
Education

Public school parents are consumers — and they demand safety.

Saftey Zone
Saftey Zone

By Vikas Mittal and Hari Sridhar

Public School Parents Are Consumers — And They Demand Safety.

This article originally appeared in the Houston Chronicle. 

Florida's deadly school shooting has, once again, shone a spotlight on the importance and relevance of safety in schools. Sadly, all too soon, the spotlight will dim.

During the 2015-2016 school year, nearly 40 percent of American schools reported at least one student threat of physical attack without a weapon, and 9 percent reported such a threat with a weapon, according to the National Center for Education Statistics. There have been more than 40 "active shooter" episodes in U.S. schools since 2000, the New York Times reports. Meanwhile, bullying and cyberbullying (reported at 12 percent of U.S. schools), along with verbal abuse of teachers (reported at 5 percent), are daily or weekly occurrences. Schools respond by creating plans and programs, yet these plans and programs may not be enough. Parents all across the country are clamoring for safety, and it is high time that school leadersand administrators address their justifiable concerns.

A 2017 survey of 7,259 parents conducted by the Collaborative for Customer-Based Execution and Strategy found that safety was the second biggest driver of parent satisfaction ⁠— just one point behind family and community engagement and four percentage points ahead of academics and learning. The study showed that parents take a much broader view of safety than school administrators tend to. For parents, safety meant that their children were not only physically safe and protected from violence, but also mentally safe. Why should schools care about these findings? The study found that parents' satisfaction with school safety drove their overall satisfaction, which in turn was associated with higher SAT scores and lower dropout rates.

Safety therefore represents a strategic priority for schools - beyond the moral obligation schools have to students and their families. Making it a priority means measuring the level of parents' satisfaction with safety and systematically assessing its impact on a school's most important objective: educating students. Business organizations do this sort of thing routinely: Focus on their clients' most pressing needs to improve satisfaction and achieve consistent outcomes. School administrators and leaders should do it, too.

But making safety a strategic priority is unlikely to happen if we think about it only in the wake of tragedy, then lull ourselves into inaction when things are going well. School leaders must be vigilant in tracking parent and student satisfaction with safety, both physical and mental. They must track safety metrics and move beyond programs and processes to make safety one of the highest priorities for a well-functioning school. School safety is on our minds today, but it needs to be on our minds every day. Let's make it a consistent priority for the wellbeing of our students, their parents, and our schools.


Vikas Mittal is the J. Hugh Liedtke Professor of Management in Marketing at the Jones Graduate School of Business at Rice University. 

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Keep It 100

After Firms Merge, How Does The New Company’s Practices Affect Outcomes?
Finance
General Management
Faculty Research
General Management
Finance and Investing
General Management
Strategy
Mergers

After firms merge, how does the new company's practices affect outcomes?

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Based on research by Robert E. Hoskisson (George R. Brown Emeritus Professor of Management), Margaret Cording, Jeffery S. Harrison and Karsten Jonsen

After Firms Merge, How Does The New Company’s Practices Affect Outcomes?

  • For a successful transition, companies need to promise employees only what they can deliver.
  • Building and maintaining the trust of employees in their employers is especially important at the time of a corporate merger.
  • Productivity rises when a firm actually acts on its stated values — and that, in turn, improves shareholder value. 

Corporate mergers usually promise results based on brass-tacks changes like lower costs. But projected cost savings are only part of the alchemy when companies are combined. To get the most out of a merger, according to Rice Business Emeritus Professor Robert E. Hoskisson, leaders need to pay serious attention to goals that may seem secondary. In particular, the values of the dominant company, especially the way it treats its workers and clients, are a potent force in a profitable merger. 

To reach his conclusions, Hoskisson joined Margaret Cording and Karsten Jonsen, both of the International Institute for Management Development, and Jeffrey S. Harrison of the Robins School of Business at the University of Richmond to analyze 129 post-merger outcomes. Mergers, the researchers note, wash waves of uncertainty over everyone linked to the companies involved: employees, executives, shareholders and customers. Employees worry about losing their jobs; executives puzzle about how to create a unified new company; shareholders fret about their stock losing value; and customers wonder if the new firm will continue to serve their needs. 

Building and holding trust is essential for managing the anxieties of these stakeholders. And perhaps the single fastest way to show that trust is deserved is to state corporate values clearly — then practice them. 
The performance of a firm following a merger is ultimately shaped by consistency between words and deeds, Hoskisson and his team argue. “Organizational authenticity,” as this match is called, is a litmus test employees use to judge the company’s fairness. This consistency is crucial for a newly merged firm. Saying, and then doing, signals to employees and shareholders alike that the firm will deliver on its other promises.

It’s not as easy as it sounds. As the merger advances, “there is much temptation for the newly combined firm to disregard espoused values,” the researchers write. Maybe a manager wants to withhold gloomy information that could affect the stock price. Or maybe layoffs are looming despite the firm’s promise to treat long-term employees like family. 

Such lapses in candor can be costly. To learn more about how company values and actions affect output, the researchers surveyed top executives and managers of 129 mergers between U.S.-based corporations. Each company in a given merger shared at least one product line, meaning the firms had to integrate part of their operations. To gauge the new firm’s performance, Hoskisson’s team measured employee productivity and, in turn, the subsequent effect on stock price for the acquiring firm for the three years following the merger. 

Employee productivity clearly reflected the match — or mismatch — between words and deeds, the researchers found. Promises set up implicit contracts with employees, so when those promises are not kept, employees renege on their own implicit promises to perform. So profound is the importance of trust that employees underperform even when the new practices are actually better than those the company had promised. 

Employee productivity hit bottom, Hoskisson’s team discovered, when the company’s stated values were especially lofty and their practices fell far short. In other words, the bigger the broken promise, the fiercer the employee backlash.

Not surprisingly, productivity also plunged when a company’s stated values were shoddy in the first place — and the firm then surpassed that low bar. Under-promising, the researchers note, is not a useful strategy for boosting productivity. “Employee productivity is higher for firms that under-promise relative to firms that over-promise,” they added. 

The relationship of a company’s values to its treatment of clients had an even greater influence on productivity than did its treatment of employees. In both cases, it was the workers’ impressions of the how well a company’s words matched its deeds that mattered: Employee response to a merger, the researchers found, had a “significant effect” on the new company’s performance. 

What that means is that a newly merged firm can’t just talk the talk. It has to walk the walk as well. Workers have their eyes not just on how they’re treated, but also on how well a firm upholds its implicit contract with customers. If firms in a merger falter in these relationships, employee productivity can slip and ultimately reduce the financial outcome for shareholders. 

Conventional wisdom holds that mergers give managers a free pass to run roughshod over employees. Managers need to know better. After a merger, Hoskisson’s research shows, employee performance, and thus company outcome, actually hinge on the corporation meeting its previously espoused value positions. There may be no more critical time in the life of a business for its executives to be real.  


Robert E. Hoskisson is the George R. Brown Emeritus Professor of Management at Jones Graduate School of Business at Rice University.

To learn more, please see: Cording, M., Harrison, J. S., Hoskisson, R. E., & Jonsen, K. (2014). Walking the talk: A multistakeholder exploration of organizational authenticity, employee productivity and post-merger performance. The Academy of Management Perspectives, 28(1), 38–56.

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Birds Of A Feather

How To Help Online Communities Love Your Company
Faculty Research
Marketing
Marketing
Marketing and Media
Marketing
Virtual Communities

How to help online communities love your company.

Many birds sitting on telephone pole wire at dusk
Many birds sitting on telephone pole wire at dusk

Based on research by Constance Elise Porter, Naveen Donthu, William H. MacElroy and Donna Wydra

How To Help Online Communities Love Your Company

  • Successful customer communities don’t coalesce by themselves. They’re well-managed corporate initiatives.
  • Online customer communities generate more than endorphins for the customers. They build financial value for the company.
  • Engaging customers is probably the single biggest hurdle for firm-sponsored virtual communities.

Love of cooking may bring them together, but it’s the corporation that keeps the relationship alive. Reader’s Digest, best known for pocket-sized magazines, also publishes allrecipes.com, the world’s largest online community of cooking enthusiasts. There’s a reason for the company’s effort: Sustaining online customer communities generates much more than endorphins for the customers. It builds financial value for the company.

In a 2011 paper, Rice Business Professor Constance Elise Porter, Georgia State University marketing professor Naveen Donthu, Information Resources Inc. principal Donna Wydra and Socratic Technologies chairman William H. MacElroy outlined how companies can best nurture such communities. To reach their findings, the team interviewed more than 650 members of 60 different online communities sponsored by companies. Successful customer communities don’t coalesce by themselves, the researchers found. Instead, the seemingly spontaneous chat-fests are well-managed corporate initiatives.

But keeping the communities going isn’t easy. Engaging customers is probably the single greatest hurdle for firm-sponsored virtual communities. In fact, of the many Fortune 1000 companies that sponsor virtual communities, more than half might actually be destroying value rather than building it.

Companies with strong online communities talk a lot about “flow.” What they mean is that they want members first to enjoy themselves and identify with the product. From there, the consumers may take online leadership positions, offering constructive product critiques, writing content for the company’s site, even helping to design new products. 

But there’s a process to all of this. The first step is understanding the consumer’s motivations. To stay with an online community, customers need to sense an overlap between their identities and those of the other members. They have to want to share information and stories.

Next, interest needs to be gently promoted and kept alive — though never in a way that feels coerced. Initial enjoyment, it turns out, isn’t enough to fuel participation over the long haul. Computer maker Dell’s strategy is to make participation easy, giving quick access to recent blog posts and threads from discussion forums. In one area of its community called “Be Heard,” members are invited to rate new products.

Personal connection, the researchers also found, eclipses incentives such as payouts for participation. From a company’s perspective, it’s welcome news: Brand love and community links can save vast sums in trying to gather customer feedback. Oddly, cash incentives are one of the least effective ways to lure participation in virtual research communities.

Once a firm has reached a reasonable level of customer participation, it needs to ensure that members are provided value, Porter’s team says. At this stage, members participate for the fun of it; the thought of having to leave gives them negative feelings. Once customers reach this point, the researchers say, they’re in a position to also satisfy specific needs of the firm. Giving happy clients a sense of status at this point can make them into a virtual workforce. 

The Jones Soda Company, for example, gives its online community a role in the marketing process. A group of about eight teenagers forms part of an advisory board to the board of directors.

Starbucks takes a slightly more personal approach, encouraging employees to introduce themselves through extensive personal profiles, and inviting customers to share thoughts about products. During the first year of this project, customers submitted more than 70,000 ideas. The company put 94 into action and launched 25 as discrete products. 

Both companies shrewdly tapped into the goodwill of a customer community that feels valued. But woe to the executive who takes the opposite approach, deeming the customers’ role as simply buying and chatting among themselves. In short order, the researchers say, such members can start feeling ignored. At this point, they may morph from advocates into “madvocates” who see themselves as attack dogs against both the product and its management.

Handled well, strong online communities give firms enormous financial benefits at an often negligible cost. Members who create content can save the company a fortune in advertising. Customers who dream up new products are providing expert consulting for free. 

If the site is carefully nurtured, even those clients who don’t write, critique or invent new products still gather to chat passionately about the product. Businesses can’t buy that kind of word-of-mouth. But, Porter and her team conclude, they can certainly help it along. 


Constance Elise Porter is an assistant clinical professor of marketing at Jones Graduate School of Business at Rice University.

To learn more, please see: Porter, C. E., Donthu, N., MacElroy, W. H., & Wydra, D. (2011). How to Foster and Sustain Engagement in Virtual Communities. California Management Review, 53(4), 80-110.

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Big Spender

When High Prices Attract And Low Prices Repel
Marketing
Marketing
Consumer Behavior
Marketing and Media
Marketing
Pricing

When high prices attract consumers and low prices repel them.

Front of an expensive care
Front of an expensive care

By Utpal Dholakia

When High Prices Attract And Low Prices Repel

This article originally appeared in Psychology Today

As consumers, we think of high prices as painful and low prices as attractive. However, prices have a powerful informational value that can make this relation invalid. The level of an object’s price embeds and conveys useful information about its quality (or lack thereof) or the quality of the store from which it is purchased.

For instance, if all I tell you about one particular car is that it has an $85,000 price tag, visions of a posh luxury car are sure to dance before your eyes even when no other information about the vehicle is forthcoming. You are unlikely to visualize a hatchback or a cookie-cutter minivan given this $85,000 price point.

On the other hand, if I tell you my lunch today cost just one dollar, you will guess I had a taco or a hot dog from a food truck, not a gourmet multi-course meal.

An item’s price level, by itself, delivers useful, and sometimes diagnostic information about the product. The informational value of price is particularly potent when the item’s price is extreme, either on the high end or the low end. It can work in counter-intuitive ways that make little economic sense.

The case of the bargain basement author

To understand the power of informational value, Consultant Dorie Clark recounts the case of a highly-regarded New York Times bestselling author who was invited to be a keynote speaker at an association’s annual convention. When asked his speaking fees to participate, the superstar author quoted a modest price of $3,000, a fraction of what the association was expecting to hear. Instead of being thrilled at having locked up a top-notch speaker at a price far below the budgeted amount, the event’s organizers started having second thoughts. They wondered whether they had chosen the right speaker and grew concerned about the quality of the speech he would deliver. This adverse reaction occurred because the price was too low! As Clark insightfully advice, “Price is often a proxy for quality, and when you put yourself at the low end, it signals that you’re unsure of your value — or the value just isn’t there. Either can be alarming for prospective clients.”

The highest price point can be the most comforting one

In the late 1990s, when the consumer packaged goods behemoth P&G wanted to introduce the new Olay Total Effects product, the company tested different price levels of $12.99, $15.99, and $18.99 to determine which price would be the most appealing to target customers. They would presumably have made a profit at all these prices. At the low price level, a fair number of mainstream consumers who shopped in grocery or drug stores expressed interest in Olay, but the prestige shoppers who purchased it in department stores were not as responsive. They thought it was too cheap to be in department stores. At the $15.99 price level, the amount of purchase interest from both groups declined. But surprisingly, when Olay’s price was increased to $18.99, both groups, and particularly, the department store shoppers’ intentions to purchase shot up to levels higher than the $12.99 price. More people wanted to buy the same product at a higher price. As Joe Listro, Olay’s R&D manager explained:

So, $12.99 was really good, $15.99 not so good, $18.99 great. We found that at $18.99, we were starting to get consumers who would shop in both channels. At $18.99, it was a great value to a prestige shopper who was used to spending $30 or more [for a similar product]. But $15.99 was no-man’s-land—way too expensive for a mass shopper and really not credible enough for a prestige shopper.

 

What is striking about this story is that the exact same product was being tested by P&G, yet it was the price level that created such a varying degree of response. The informational value of the $18.99 Olay price lay in comforting the prestige shoppers by signaling the product’s effectiveness, and in making the product aspirational for the mass shoppers, portraying it as an affordable luxury item that they could splurge on. Anything lower was detrimental to the new product’s success.

High prices attract consumers when assessing quality is difficult

As both these cases show, the informational value of price is particularly powerful when the buyer has difficulty in discerning the item’s quality. The keynote speaker’s services were what marketers call an “experience good,” the quality of which can only be evaluated after the experience is complete. Similarly, the Olay Total Effects product was being newly introduced to the marketplace, so consumers did not have a good idea of what to expect.

The main lesson for consumers is this. When a product’s quality is hard to assess, that’s when savvy marketers tend to set prices at a high level to signal that they are selling high-quality items. This is when you should take the time to do research and try to understand what contributes to quality so that you can buy the item with the best value instead of the most expensive one.


Utpal Dholakia is the George R. Brown Professor of Marketing at Jones Graduate School of Business at Rice University.

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Pay Day

Why Companies Are Actually Doing Investors A Favor By Not Paying Dividends
Finance
Faculty Research
Finance
Finance and Investing
Finance
Investing

Why companies are actually doing investors a favor by not paying dividends.

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Based on research by Gustavo Grullon, James P. Weston, Bradley Payne and Shane Underwood

Why Companies Are Actually Doing Investors A Favor By Not Paying Dividends

  • The number of companies paying dividends has dropped dramatically in the past 30 years.
  • But companies are making net payments — through other types of cash disbursements, including share repurchases — that are as high or higher than they were in the 1970s.
  • By shifting cash distributions to repurchases instead of dividends, firms moved towards a policy of minimizing the tax burden on their investors.

“The only thing that gives me pleasure is to see my dividend coming in,” oil magnate John D. Rockefeller once said. Rockefeller wasn’t the only investor to cherish the portion of corporate earnings that companies have historically divided among their shareholders. The dividends a company paid were once the most reliable public demonstration of its financial health. During the dark economic days of the 1930s, federal legislation began requiring companies to conduct business with more transparency. Before that, dividends acted as one of the few visible ways investors could judge a company’s success.

But a dramatic drop in the number of firms paying dividends from 1978 to 1999 has posed a puzzle to analysts who study capital markets. Experts have long believed that the decline in dividend payments reflected the transitory nature of company profits. But Rice Business scholars recently discovered a conundrum: Large firms with higher earnings are the least likely to pay dividends. These companies aren’t crippled by costly external financing, and they don’t need to hoard cash for investment purposes.

So why aren’t they paying out?

Dividend levels differ enormously from company to company. Some of the fastest growing companies, such as internet startups, tend not to pay dividends at all. As these companies swiftly expand, they plow profits back into their businesses. But for older, more established companies, stockpiling profits or funneling them back into the firm may not be the wisest decision. Experts expect more mature, established companies to pay dividend yields above the market average.

Rice Business Professors Gustavo Grullon and James P. Weston, along with Bradley S. Paye, now a finance professor at Virginia Tech, and Shane Underwood of Baylor, decided to approach the puzzle by looking at other forms of paying out. They examined whether net cash distributions to equity holders, including repurchasing shares and issuing stock, have declined similarly — and when they looked at these figures, a very different picture emerged. They found no decline. In fact, they discovered that net payout yields have increased over time.

Their research showed that many firms were positive net payers even if they weren’t paying dividends. And many companies that paid dividends turned out not to be positive net payers. Scholars determined that although dividend payments have fallen, companies are as likely to make net payments today as they were in the 1970s. These results proved consistent across a number of methods of measurement. In fact, the findings suggest that corporations currently distribute more cash to their shareholders than in the past.

The researchers studied payouts by publicly-traded domestic firms with a median age of 16 years. Young firms are expected to have a greater need to save cash than established ones, and since publicly-listed companies tend to be younger and less profitable than they were 30 years ago, researchers expected that the number of companies returning cash to shareholders would drop during this time period. But the scholars found the opposite. They discovered that the number of firms with low retained earnings that distribute cash to equity holders actually has increased. What’s more, they found that firms were shifting cash distributions to repurchases instead of dividends — thereby easing the tax burden on investors who would have paid higher penalties on dividends.

By looking at net payouts — such as repurchased shares and stock issues — instead of just dividends, the researchers came to an entirely novel understanding of payout policy. For example, the fact that firms with relatively low earnings were actually more likely to return cash to shareholders than they were in the 1970s may reflect the loosening of restrictions on repurchases that have facilitated the use of stock buybacks among smaller, less mature firms.

Their conclusions also have major implications for tax policy. Proponents of the Jobs and Growth Tax Relief Reconciliation Act of 2003, for example, argued that in the wake of the corporate scandals of 2001 and 2002, firms needed encouragement to return cash to shareholders. The act, commonly known as the Bush Tax Cuts, lowered taxes on dividends and capital gains, among other measures. As the researchers note, proponents believed the legislation would “jumpstart a staggering economy, jolt stock prices upward, and release a cascade of corporate cash into the pockets of upscale consumers.”

But those who made such arguments presumed that firms were less likely to distribute cash to investors than they had been in the past, and that altering the tax code could help reverse this trend. The research suggests otherwise. Firms were just as likely to return cash in 2003 as they were in 1978. A diehard dividend fan like Rockefeller might find himself waiting a long time at the mailbox today for an envelope that never arrives, but investors are still getting payouts — more now than ever before.


James P. Weston is a Harmon Whittington Professor of Finance 

Gustavo Grullon is a Jesse H. Jones Professor of Finance at the Jones Graduate School of Business at Rice University. 

To learn more, please see: Grullon, G., Paye, B., Underwood, S., and Weston, J. P. (2011). Has the Propensity to Pay Out Declined? Journal of Financial and Quantitative Analysis, 46(1), 1-24.

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Time Warp

Facebook Has Created A New Wrinkle In Time
Communication
Communications
Communication
More Business Wisdom
Technology

Facebook recently invented a new unit of time, the “flick.” What time units will they launch next?

Circle of sparks on a train track
Circle of sparks on a train track

By Jennifer Latson and Andrew Sessa

Facebook Has Created A New Wrinkle In Time

This article originally appeared in the Houston Chronicle

Last week, Facebook launched a new unit of time: the flick, which corresponds to 1/705,600,000th of a second. If you’ve always thought a nanosecond was too short but a second was far too long, this is the increment you’ve been waiting for. But why should Facebook stop there when it could launch an entire time line?

  1. The friend requant: The time it takes to decide whether to accept a friend request from your 8th-grade frenemy, Amber, who you’re pretty sure just wants to sell you essential oils. Length: Somewhere between a nanosecond and a flick, on average.
  2. The memute: How much time you have to post your own witty take on the latest viral meme before it becomes stale. Length: The number of flicks it takes Sad Keanu to eat a sandwich alone on a park bench.
  3. The Facebyte: The time spent crafting exactly the right comment when your freshman-year roommate posts that she has sold her first novel, which must include the word “congrats” (for the balloon effects) and should in no way reveal that you are dreading the debut of what she describes as “Fifty Shades of Grey set in the zombie apocalypse.” Length: About half a memute, plus a few billion flicks to decide between the thumbs-up or the heart emoji.
  4. The privasec: The interval when you carefully adjust your privacy settings after Facebook revamps them before just giving up and posting your social security number, wedding anniversary and mother's maiden name in your bio. Because, let's face it, you're destined to lose that battle. Length: As long as it takes to say “year-long security breach that exposed the private data of 6 million users.”
  5. The flack: The period in which it slowly dawns on you that the unexpected message from your college crush was not prompted by his realization that he made a horrible mistake in never calling you after that one party where you totally hit it off — but was in fact a prelude to him asking you to donate generously to your 15th reunion class gift. Length: Way longer than it should have taken. Come on.
  6. The fluke: The time it takes you to figure out that the story in your news feed about Malia Obama’s addiction to Tide PODS was generated by Russian bots (and reposted by Amber). Length: Much less than a flack, to your credit.
  7. The flunk: The total length of your Facebook tenure before you decide to disable your account. Alternate usage: The amount of time your account stays disabled before you realize you can’t live without it. Length: Varies, although the former is measured in memutes and the latter in flicks.

Jennifer Latson is an editor at Rice Business Wisdom and the author of The Boy Who Loved Too Much, a nonfiction book about a rare disorder called Williams syndrome.

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Energy Boost

What Is The Forecast For The U.S. Energy Industry And Its Effect On Our Global Competitiveness?
Energy
General Management
General Management
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Oil & Gas

What's the forecast for the U.S. energy industry and its effect on our global competitiveness? Looks sunny, reports Rice Business Professor Bill Arnold.

Woman holding several cups of coffee
Woman holding several cups of coffee

By William M. Arnold 

What Is The Forecast For The U.S. Energy Industry And Its Effect On Our Global Competitiveness?

This article originally appeared in The Hill

The early days of 2018 are a good time to consider America’s energy landscape and how it impacts our broader global competitiveness. The outlook is good.

The shale revolution in the U.S., OPEC’s varied responses, changes in federal regulations, as well as the cost of oil and gas here, relative to the rest of the world, all impact the country’s economy.

These dynamics have been in active play for close to a decade but seem to have reached a “new normal” in recent months.

The implications of the shale revolution are many. It provides an unprecedented level of energy security as U.S. production reaches levels unseen for 30 years and puts us among the top three producers in the world. Politically, this provides some immunity from crises in places like Venezuela and Nigeria.

It also encourages energy companies, large and small, to invest tens of billions of dollars back in the U.S. over countries with less stable business environments. That translates into high-paying jobs and economic growth in places like West Texas, North Dakota and Pennsylvania.

OPEC’s response has been erratic since the collapse of oil prices three years ago. In early 2015, many U.S. producers bet, to their misfortune, that OPEC would cut its own production to stabilize prices above $70 a barrel. Instead, OPEC let market dynamics rule and prices collapsed by more than 70 percent into the high $20s.

More recently, OPEC and other major producers like Russia agreed to cut production, and they showed discipline in the implementation. That helped drive prices to about $60 in the U.S. and $65 outside the U.S. (the “Brent” market). The $5 difference between oil in the U.S. and the rest of the world adds to our competitiveness as the price of refined products plays out in the cost structure of economies.

While oil prices have rallied, U.S. natural gas continues to be cheap (aside from Arctic weather spikes) because of abundant supplies, new technology, infrastructure, ease of market entry and available capital. This has led to the rapid-paced closure of uncompetitive coal-fired power plants across the country. A consequence of this has been the drop in America’s carbon dioxide emissions to a 20-year low.

Many of the nations with which we compete in Europe and Asia pay two to three times, or more, for the clean-burning fuel that provides residential, commercial and industrial power. America is now exporting natural gas that supports the independence of vulnerable countries like Lithuania, which had been dependent on Russian supplies until they built a facility to import liquefied natural gas.

Cheap natural gas is also having a dramatic effect on the nuclear power industry. Many U.S. facilities were built decades ago and are at the point where they would need major refurbishment. But in the current price environment, many of these plants are slated for closure instead of renovation, which would cost tens of billions of dollars. New facilities are few and have been subject to dramatic cost overruns.

Wind power has emerged as a growing source of energy, at times providing a majority of power supplied in Texas, home to the greatest concentration of producing turbines in the U.S. The prospect for offshore wind, which has been a factor in Europe for many years, adds to the potential.

Subsidies are still an important economic component and interstate transmission is a challenge. Solar has grown exponentially but from a very small base, with sharply declining costs, but has had less widespread impact.

The Trump administration has attacked regulation broadly, especially in energy. The recent proposal to open nearly all offshore areas to oil and gas drilling — in Alaska, the Eastern Gulf of Mexico and the Atlantic and Pacific coasts — is a dramatic example.

There will be political and environmental challenges. The lease sales would run between 2019 and 2024, when prices for oil and gas are difficult to foresee.

Previously, President Trump announced he would abandon the Obama administration’s Clean Coal Plan that had already been suspended by the U.S. Supreme Court. In contrast, the Department of Energy has proposed initiatives, now pending, to provide financial support to coal and nuclear because of their reliability of supply for power generation.

Also, disputes over regulation of fracking on federal lands tipped in favor of state regulators. And the Interior Department is rolling back offshore drilling safety rules in light of the industry’s adoption of new safety practices.

The recently signed tax overhaul drops the corporate rate for all industry. Ironically, though, companies like Royal Dutch Shell had to take billion-dollar financial charges in the fourth quarter of 2017 because this impacted the value of tax losses that they carry forward. But the dramatically lower federal taxes will favor U.S. production as companies decide on future portfolio allocations.

The convergence of these seemingly diverse factors combine to provide a fruitful basis for strength across the U.S. economy as 2018 gets underway.


Bill Arnold was a professor in the practice of energy management at the Jones Graduate School of Business at Rice University.

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The Hidden Role of Emotion in Decision Making

Our emotions affect our decision making more than we know.
Faculty Research
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Organizational Behavior
Rice Business Wisdom
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Organizational Behavior
Psychology
Workplace
Organizational Behavior
Decision Making

Our emotions affect our decision making more than we know.

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Based on research by Erik Dane (formerly Rice Business) and Jennifer M. George (Rice Business) 

Key takeaways:

  • Passing moods and deep emotions are both integral to the quality of our decisions.
  • Affect — the moods and emotions that are experienced — drive decision making.
  • Regret is a powerful factor in confronting potentially difficult decisions.

 

You’re a senior executive and you have to make a major decision. What’s your mood? The answer wields more power than you may guess.

The emotional environment surrounding business decisions is usually dynamic, and often turbulent. By its very nature, decision-making in large organizations is a messy, complicated and ambiguous process. In this whirl of activity, emotional states can affect decisions even more dramatically than the decision-maker may know. Whether he or she realizes it or not, emotions ranging from rage to pleasure at someone else’s discomfort can indirectly lead to huge financial gain or devastating loss.

In a recent study, Rice Business Emeritus Professor Jennifer M. George and former Professor Erik Dane analyzed the scientific literature showing how emotion and mood — i.e. how an individual feels — influence decision-making.

Let’s say, for example, you are one happy executive. Cheerful people make the best decisions, right? Not necessarily, George and Dane found. Research suggests that happy people believe positive outcomes are more likely than negative ones. So cheerful decision-makers often overestimate the likelihood of a positive outcome and underestimate the chance of a negative one. And that’s not necessarily a happy thing.

In a study of foreign exchange traders, for example, participants who were in a good mood were overall less accurate in their decision-making, lost money and took unnecessary risks compared to both those in a control condition and those in a bad mood.

Another widespread assumption: The more complex a situation, the more thoroughly an executive conducts research prior to making a choice. But moods can also affect how we engage and understand research. George and Dane found that decision-makers in a negative frame of mind tend to be more focused when facing a high-risk situation. Decision-makers who feel more upbeat tend to be less focused in their information search.

Anger, on the other hand, can undermine good decisions. People who experience anger, the researchers found, are prone to take greater risks. Anger can, though, work wonders in helping to evaluate others, especially when those evaluations are less than positive.

Some of the most anti-social emotions, in fact, may bolster good decision-making. According to two studies, schadenfreude, or “feelings of malicious joy at the misfortunes of others,” prompted subjects to make more practical choices than they did when feeling happiness or sadness.

And in many cases, mood and decision-making are circular. Consider a manager forced to choose between two very bad product options. In one study from 2000, people were asked to choose between two low-quality alternatives, one of them lower-priced and the other a somewhat better product, though still low quality. Facing two miserable choices made the subjects so despondent that they chose the higher-quality option — but simply as a response to emotion.

The role of regret in decision-making has inspired especially broad research. In some cases regret surges even before a decision is made. In other cases it’s a consequence of the decision process itself.

Either way, regret can have profound implications in the business world. Let’s say that a manager is faced with a series of difficult choices. Research suggests that people feel more regret over a choice that goes bad than over making no choice at all. Acting on this dynamic, the hypothetical manager may delay important choices until it is too late to make a difference.

While the role of emotion in decision-making is vast, George and Dane note that it’s also under-researched. For the business world, more study is needed on the role of emotion in complex business environments. Far from being frivolous, emotion, it turns out, is the quiet engine powering every choice we make — not to mention those choices that others make to hurt or help us.

 

George & Dane (2016). “Affect, Emotion, and Decision Making,” Organizational Behavior and Human Decision Processes.


 

Erik Dane
Former Jones School Distinguished Associate Professor of Management – Organizational Behavior
Rice Business Wisdom Contributor
Jennifer M. George
Mary Gibbs Jones Professor Emeritus of Management – Organizational Behavior

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Lonely at the Top

Performing Well At Work? You May Not Last Long
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Star performers earn higher pay and receive faster promotion. But these perks tend to have a social cost.

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Person at the top of a mountain

Based on research by Jing Zhou, Elizabeth M. Campbell, Hui Liao, Aichia Chang and Yuntao Dong

Star performers earn higher pay and receive faster promotion. But these perks tend to have a social cost.

Every business wants the best and the brightest. Once they spot these top talents, corporations typically lavish time and money to hire, train and groom them for success. Life should be simple for the lucky hires.

But if you’ve ever watched crabs trying to climb out of a bucket, you know it’s not. The closer any one crab gets to the top, the more likely it is to evoke the spite of its fellow crabs, who will try to drag it back down.

A study coauthored by Rice Business professor Jing Zhou shows that while high performers bring substantial value to their organizations and workgroups, they also attract inordinate social attention — not all of it positive. The findings are especially important because high performers are less likely to stay with their organizations or sustain exceptional success if their social experiences at work are difficult.

And for many top performers, that’s clearly the case. A full 30 percent of top corporate employees leave their firms within one year, according to Zhou and coauthors Elizabeth M. Campbell of the University of Minnesota, Aichia Chuang of National Taiwan University, Yuntao Dong of the University of Connecticut and Hui Liao of the University of Maryland. For years, the scholars write, employers assumed that their workplace stars were either too bored or too restless to stay put. Now research shows that they leave their jobs because of how they’re treated.

To add to this body of research, Zhou and her colleagues conducted a time-lagged study of 414 hair stylists working for 120 salons in northern Taiwan. Why salons? Stylists, the researchers explain, work in open spaces where their peers can see their performance. And because salons are magnets for employee chatter, Zhou’s team could easily monitor interactions there.

What they found was a subtle and stressful power struggle. On the one hand, as high performing stylists improved their job performance, peers saw them as beneficial to their own images. Less talented workers attached themselves to rising stars, hoping the reflected light would also illuminate their prospects.

But even as the top stylists reaped attention and support from their peers, they were perceived as threats. Whenever the best performers got attention, those around them became jealous.

This finding soon led to a second discovery. The colleagues of the high performers weren’t just jealous; they were actively working to undermine the high performers at the same time they were supporting them.

The toll was great, Zhou writes. It would be one thing if high achievers knew their colleagues either admired them or hated them. But the unspoken tug-of-war between support and sabotage caused a unique strain.

In such toxic environments, the high achievers found work more stressful than their less-accomplished colleagues. This, the researchers believe, likely accounts for why so many top performers leave their jobs for other opportunities.

To a certain extent, Zhou and her team say, such stress is hardwired into the workplace. Employers value workers who function as a team. At the same time, they prize individuals whose achievements stand out from the group. With such contradictions, the particular stress that plagues high performers may be inevitable.

So what’s the lesson? True, star performers earn higher pay and receive faster promotion. But these perks come at a social cost. No wonder achievers struggle to maintain top performance levels and typically leave their firms sooner than their coworkers.

In general, employers need to closely attend to their employees’ wellbeing, taking into account the unique social stresses that affect high performers. Ideally, managers can craft environments in which the top achievers — and their more average associates — all feel welcome.

According to Zhou and her colleagues, such harmony isn’t just about keeping a few divas happy. Undermining and jealousy, their findings show, actively drive off top performers. It’s only natural for crabs to claw their fellow crabs back into the heap. So it’s up to managers to protect their best performers — or end up with a bucketful of motionless crustaceans.


Jing Zhou is the Mary Gibbs Jones Professor of Management and Psychology in Organizational Behavior at the Jones Graduate School of Business of Rice University. 

To learn more please see: Campbell, E.M., Liao, H, Chuang, A., Zhou, J., & Dong, Y. (2017). Hot shots and cool reception? An expanded view of social consequences for high performers. Journal of Applied Psychology, 102(5), 845-866

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