Skip to main content
  • Rice Business Wisdom
  • Alumni
  • Companies
  • Events
  • Hire Our Students
  • Give
  • Apply
  • The Rice MBA
    • Find Your MBA
      • Full-Time MBA
      • Professional MBA
      • Hybrid MBA
      • Executive MBA
      • Online MBA
      • Coordinated and Dual Degrees
      • Deferred Enrollment
    • Come Meet Us
      • MBA Admissions Events
    • MBA Admissions
      • MBA Admissions Guide
      • Class Profiles
      • Finance Your Degree
      • Women at Rice
      • Military at Rice
      • MBA Student Ambassadors
      • MBA Admission Events
      • Blog
      • Meet the Team
      • Frequently Asked Questions
    • Why Rice
      • Tight-Knit Culture
      • Entrepreneurial Mindset
      • The Houston Advantage
    • The Rice MBA Curriculum
      • Global Programs
      • Domestic Experiential Programs
      • Leadership Development
      • Our Electives
    • Beyond the Classroom
      • Global Programs
      • Domestic Experiential Programs
      • Conferences & Case Competitions
      • Student Clubs and Organizations
    • Life at Rice
      • Student Life
      • The Rice Campus
      • At Home in Houston
      • Where To Live
      • After Rice
      • Our Podcast
      • Our Stories
    • Belonging and Engagement
      • You Belong Here: The Report on Culture and Community at Rice Business
      • Strategic Partnerships
      • Alumni Spotlight
      • Report Bias
  • Graduate Programs
    • MBA Programs
      • Full-Time MBA
      • Professional MBA
      • Hybrid MBA
      • Executive MBA
      • Online MBA
      • Coordinated and Dual Degrees
      • Deferred Enrollment
    • Master of Accounting
      • MAcc Admissions Guide
      • Program Prerequisites
      • Class Profile
      • Curriculum
      • Tuition and Funding
      • MAcc Student Experience
      • Frequently Asked Questions
      • Blog
    • Ph.D. in Business
      • Accounting
      • Finance
      • Operations Management
      • Organizational Behavior
      • Strategic Management
      • Ph.D. Admissions
      • Financial Assistance
      • Ph.D. Student Mentoring Awards
      • Meet Current Students
    • Executive Programs
  • Undergraduate Programs
    • About the Virani Undergraduate School of Business
    • Business Major
      • Major Requirements
      • Sample Degree Plans
      • Courses
      • Business Major Faculty
      • Student Experience
      • Career Highlights
      • Undergraduate Business Student Ambassadors
      • Frequently Asked Questions
    • Business Minor
      • Course Descriptions
      • Schedule and Requirements
    • Business Major Vs. Business Minor
    • Entrepreneurship Minor
    • Student Experience
    • Career Highlights
    • MBA Deferred Enrollment
  • Executive Education
    • Upcoming Programs
    • Open Enrollment Programs
      • Rice Advanced Management Program
      • Science-Driven Strategy
      • Executive Leadership for Women
      • Finance and Accounting for Non-Financial Managers
      • The Leadership Accelerator
      • Leading Organizational Change
      • Leading Innovation
      • Energy Transition for Business Leaders
      • The Management Incubator
      • The Future is AI
      • CoachRICE: Leadership Coaching
    • Custom Programs
    • Online Programs
      • Leading Workplace Diversity
      • Rice Real Estate Investment and Development
      • The Future is AI
      • Business Finance and Data Analysis Fundamentals Specialization
      • CoachRICE: Leadership Coaching
      • Small Business Entrepreneurship: Starting a Business
      • Small Business Entrepreneurship: Marketing a Business
    • Partnerships
    • Meet the Team
    • Executive Education Employer Sponsorship
    • FAQs
  • Faculty & Research
    • Research Area
      • Accounting
      • Communication
      • Energy
      • Entrepreneurship
      • Finance
      • Healthcare
      • Marketing
      • Operations Management
      • Organizational Behavior
      • Real Estate
      • Strategy and Environment
    • Rice Business Wisdom
    • Faculty Directory
    • Research Seminars
    • Faculty Recruitment
    • Dean's Distinguished Visiting Fellows Program
    • Centers & Labs
    • News & Events
  • The Rice MBA
    • Find Your MBA
      • Full-Time MBA
        • Curriculum
        • Degree Specializations
        • Deferred Enrollment
        • Global Programming
        • Networking and Leadership Opportunities
        • Career Highlights
        • Career Support
        • Class Profile
        • Tuition and Financial Aid
        • Connect With a Student
        • International Students
        • Why Get an MBA in Houston
        • MBA Admissions
        • Admissions Events
      • Professional MBA
        • Curriculum
        • Networking and Leadership Opportunities
        • Tuition and Fees
        • Career Highlights
        • Class Profile
        • Connect With a Student
        • Global Experience
        • Find Your MBA
        • MBA Admissions
        • Admissions Events
      • Hybrid MBA
        • Curriculum
        • Networking and Leadership Opportunities
        • Tuition and Fees
        • Class Profile
        • Global Experience
        • Find Your MBA
        • Connect with a Student
        • MBA Admissions
        • Admissions Events
      • Executive MBA
        • Curriculum
          • Course Descriptions
        • Global Experience
        • Tuition and Fees
        • Class Profile
        • Meet Our EMBA Community
        • MBA Admissions
        • Admissions Events
      • Online MBA
        • Curriculum
        • Tuition and Fees
        • Connect with a Student
        • Online MBA GMAT Waiver Information
        • Request Info About Our Online MBA
      • Coordinated and Dual Degrees
        • MBA/PSM Program
        • MD/MBA Program
        • MBA Admissions
        • Admissions Events
      • Deferred Enrollment
    • Come Meet Us
      • MBA Admissions Events
    • MBA Admissions
      • MBA Admissions Guide
      • Class Profiles
      • Finance Your Degree
      • Women at Rice
      • Military at Rice
        • Military Scholars Program
        • Military and Veteran Benefits
        • Rice Business Veterans Association
      • MBA Student Ambassadors
      • MBA Admission Events
      • Blog
        • A Message From Our Dean
        • Application Tips
        • Application Tips
        • Choose Houston
        • Decisions, Decisions
        • Game Changer
        • Life Savings
        • One Of A Kind
        • Paving The Way
        • Staying Power
        • Ten Easy Pieces
        • Why A Rice Professional MBA
      • Meet the Team
      • Frequently Asked Questions
    • Why Rice
      • Tight-Knit Culture
      • Entrepreneurial Mindset
      • The Houston Advantage
    • The Rice MBA Curriculum
      • Global Programs
      • Domestic Experiential Programs
      • Leadership Development
        • MBA Courses
        • Leadership Coaching Opportunities
      • Our Electives
    • Beyond the Classroom
      • Global Programs
      • Domestic Experiential Programs
      • Conferences & Case Competitions
      • Student Clubs and Organizations
    • Life at Rice
      • Student Life
      • The Rice Campus
      • At Home in Houston
      • Where To Live
      • After Rice
      • Our Podcast
      • Our Stories
    • Belonging and Engagement
      • You Belong Here: The Report on Culture and Community at Rice Business
      • Strategic Partnerships
        • The Rice Business Consortium
      • Alumni Spotlight
      • Report Bias
  • Graduate Programs
    • MBA Programs
      • Full-Time MBA
      • Professional MBA
      • Hybrid MBA
      • Executive MBA
      • Online MBA
      • Coordinated and Dual Degrees
      • Deferred Enrollment
    • Master of Accounting
      • MAcc Admissions Guide
      • Program Prerequisites
      • Class Profile
      • Curriculum
      • Tuition and Funding
      • MAcc Student Experience
      • Frequently Asked Questions
      • Blog
        • Excellent Job Prospects
        • Life in Houston
        • Meet our MAcc Director
        • Rice MAcc Opens Career Opportunities
        • The Rice MAcc Prepares You for Today’s Data-Driven Business World
        • Top CPA Exam Score Winner -- Third Year in a Row!
        • What's it like to work in audit?
        • What's it like to work in tax?
        • Why Should You Pursue A Master's in Accounting?
    • Ph.D. in Business
      • Accounting
      • Finance
      • Operations Management
      • Organizational Behavior
      • Strategic Management
      • Ph.D. Admissions
        • Doctoral Dissertation
      • Financial Assistance
      • Ph.D. Student Mentoring Awards
      • Meet Current Students
    • Executive Programs
  • Undergraduate Programs
    • About the Virani Undergraduate School of Business
    • Business Major
      • Major Requirements
      • Sample Degree Plans
      • Courses
      • Business Major Faculty
      • Student Experience
      • Career Highlights
      • Undergraduate Business Student Ambassadors
      • Frequently Asked Questions
    • Business Minor
      • Course Descriptions
      • Schedule and Requirements
    • Business Major Vs. Business Minor
    • Entrepreneurship Minor
    • Student Experience
    • Career Highlights
    • MBA Deferred Enrollment
  • Executive Education
    • Upcoming Programs
    • Open Enrollment Programs
      • Rice Advanced Management Program
      • Science-Driven Strategy
      • Executive Leadership for Women
      • Finance and Accounting for Non-Financial Managers
      • The Leadership Accelerator
      • Leading Organizational Change
      • Leading Innovation
      • Energy Transition for Business Leaders
      • The Management Incubator
      • The Future is AI
      • CoachRICE: Leadership Coaching
    • Custom Programs
    • Online Programs
      • Leading Workplace Diversity
      • Rice Real Estate Investment and Development
      • The Future is AI
      • Business Finance and Data Analysis Fundamentals Specialization
      • CoachRICE: Leadership Coaching
      • Small Business Entrepreneurship: Starting a Business
      • Small Business Entrepreneurship: Marketing a Business
    • Partnerships
    • Meet the Team
    • Executive Education Employer Sponsorship
    • FAQs
  • Faculty & Research
    • Research Area
      • Accounting
      • Communication
      • Energy
      • Entrepreneurship
      • Finance
      • Healthcare
      • Marketing
      • Operations Management
      • Organizational Behavior
      • Real Estate
      • Strategy and Environment
    • Rice Business Wisdom
    • Faculty Directory
    • Research Seminars
    • Faculty Recruitment
    • Dean's Distinguished Visiting Fellows Program
    • Centers & Labs
    • News & Events
  • Rice Business Wisdom
  • Alumni
  • Companies
  • Events
  • Hire Our Students
  • Give
  • Apply

Enter a Search Term

Anastasiya Zavyalova, Associate Dean for Degree Programs
View CV
Strategy and Environment

Anastasiya Zavyalova

Associate Dean for Degree Programs
Associate Professor of Strategic Management

Leadership, Faculty, Dean's Suite
McNair Hall 267
713-348-6342 aaz3@rice.edu
Anastasiya Zavyalova, Associate Dean for Degree Programs
View CV
Strategy and Environment

Anastasiya is the associate dean for degree programs and associate professor of strategic management, an International Research Fellow at the Oxford University Centre for Corporate Reputation, and an Associate Editor at the Academy of Management Review. She received her Ph.D. in strategic management from the University of Maryland, Robert H. Smith School of Business. Anastasiya’s research focuses on socially responsible and irresponsible organizational actions that build, damage, and restore social approval assets, such as reputation and celebrity.

Anastasiya has taught reputation management, ESG issues in strategy, organization theory, strategic management, and social entrepreneurship courses.
 

Professor Anastasiya Zavyalova on Owl Have You Know

A Scholar of Scandal feat. Professor Anastasiya Zavyalova

 On October 24, 2022, the Rice Business podcast, Owl Have You Know, hosted its first live podcast taping event at McNair Hall, with host Maya Pomroy ‘22 and Anastasiya. They discussed her research on reputation management, how social media has changed the landscape of the field, how that relates to the Russia-Ukraine war, and her hopes for the future.

 

Teaching Interests: 

  • Reputation management
  • Strategic management

Research Interests: 

  • Organizational wrongdoing
  • Organizational reputation management
  • Organizational identification

Intellectual Contributions

Journal Article
Zavyalova, A. 2025. “Stigmatization by an Authoritarian Government: Russian NGOs Under the 2012 Foreign Agents Law.” Administrative Science Quarterly, 70(1): 69–118.
Journal Article
Stroube, B. and Zavyalova, A. 2025. “The Relative Effects of a Scandal on Member Engagement in Rites of Integration and Rites of Passage: Evidence from a Child Abuse Scandal in the Catholic Archdiocese of Philadelphia.” Organization Science, 36(1): 213-239.
Journal Article
Zavyalova, A., Callahan, C., Hubbard, T., and Zyung, D. 2025. “Competition and Constituents’ Polarization Online.” Journal of Management, 51(4): 1288-1321.
Book Chapter
Zavyalova, A. Reputation research at a crossroads. 2023. In G. DiStefano and F.C. Wezel (Eds.), Organization Theory Meets Strategy (Advances in Strategic Management, vol. 43), Emerald Publishing Limited: 171-188.
Journal Article
Green, C. D., Schuler, D. A., Zavyalova, A., Swartz, R. J., Nault, K., Kazi, A. K. 2023. “Stock market reactions to firm visits by the president of the United States: George H.W. Bush through Donald J. Trump,” Presidential Studies Quarterly, 53(3): 383-406.
Journal Article
Zavyalova, A., Bundy, J., Humphrey, S. 2022. “A Relational Theory of Reputational Stability and Change,” Organization Science, 33(5): 1724-1740.
Journal Article
Goldfarb, B., Zavyalova, A., and Pillai, S. 2018. “Did Victories in Certification Contests Affect the Survival of Organizations in the American Automobile Industry During 1895-1912? A Replication Study.” Strategic Management Journal, 39(8): 2335-2361.
Journal Article
Zavyalova, A., Pfarrer, M., Reger, R. 2018.  “Opening the black box of celebrity and infamy: Constituents as active consumers of media content,” Academy of Management Review, 43(2): 330-332.
Journal Article
Zavyalova, A., Pfarrer, M., and Reger, R. 2017. "Celebrity and Infamy? The Consequences of Media Narratives about Organizational Identity." Academy of Management Review, 42(3): 461-480.
Journal Article
Zavyalova, A., Pfarrer, M., Reger, R., and Hubbard, T. 2016. "Reputation as a Benefit and a Burden? How Stakeholders’ Organizational Identification Affects the Role of Reputation Following a Negative Event." Academy of Management Journal,59(1): 253-276.
Book Chapter
Zavyalova, A. 2016. "Organizational Identification." In C. E. Carroll (Ed.), The SAGE encyclopedia of corporate reputation. New York: Sage.
Journal Article
Zavyalova, A. 2014. "Negative Consequences of Good Reputation and Positive Outcomes of Negative Events." Socio-Economic Review, 12(1): 181-186. 
Journal Article
Zavyalova, A., Pfarrer, M., Reger, R., and Shapiro, D. 2012. "Managing the Message: The Effects of Firm Actions and Industry Spillovers on Media Coverage Following Wrongdoing." Academy of Management Journal, 55(5): 1079-1101.

Rice Business Wisdom

Jenga game tower
Institutional Crisis | Peer-Reviewed Research

When Scandal Strikes, Which Rituals Survive?

In the wake of scandal, organizations face a critical question: who will stay committed and who will leave? The answer depends largely on what type of institutional events people attend — and how far the scandal spreads.
Global Politics | Expert Opinion

Autocracy Is on the Move and Becoming More Resilient

The first year of Georgia’s “foreign agent” law shows how autocracies are replicating Russian model − and speeding up the time frame. 

Strategy | Peer-Reviewed Research

Why Do Stocks Go Up When POTUS Drops By?

Presidential visits lead to short-term stock gains, especially when there’s a unified government.

In the Media

Sqirl finds itself in a jam
October 05, 2020
Why Is American Airlines So Infuriating?
October 03, 2020
Listen: How should the Catholic Church address the sex abuse scandal?
January 29, 2019

Site Footer

Rice Business

Follow Us

  • Facebook
  • Instagram
  • LinkedIn
  • X
  • YouTube
  • TikTok
  • Threads

Footer

  • About
  • Directory
  • Departments & Offices
  • Work with Us
  • Current Students
  • Faculty and Staff Resources
  • News & Events
  • Facilities

Directions

6100 Main Street
Houston, Texas
77005-1892
713-348-4622

Rice Business Wisdom

Copyright © 2025 Rice Business, Rice University

Privacy Notice