Rice Business Wisdom
Featuring faculty research applied in the classroom.
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Customer-Based Strategy | Peer-Reviewed Research
Putting students and families at the center of strategy will optimize resources and improve academic outcomes.
17 Jun
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Strategy | Peer-Reviewed ResearchTemporary gatherings — like conferences and hackathons — are essential to attracting third-party developers.7 Jun
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Finance | Peer-Reviewed ResearchDelaware's low-number tags yield astronomical prices, revealing the premium people will pay for status symbols.25 May
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Marketing | Features
Research suggests bans and fees may not be enough to truly change consumer habits.
10 May
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Customer-Based Strategy | Peer-Reviewed Research
There’s more to customer loyalty than meets the ear.
May 17
Language | Peer-Reviewed Research
The surprising way faulty English affects trading.
May 15
Voter Behavior | Peer-Reviewed Research
Elected officials make policy. What gets them elected?
May 15
Marketing | Peer-Reviewed Research
A consumer's sense of local identity will drive them to pay more for products that reinforce that identity.
May 11
Human Resources | Peer-Reviewed Research
What does it take to make the right hire?
May 08
Impressions | News Feed
Chris Staffel (’17 - Rice Business Executive MBA) traded a career in music for business.
May 07
Public Relations | Commentary
Guidance for public relations professionals navigating the Q&A minefield.
April 30
Worker Well-Being | Peer-Reviewed Research
Research on worker well-being is usually more about the company than the worker.
April 30
Technology | Peer-Reviewed Research
How a Rice Business professor found a life-saving technology.
April 30