Rice Business Wisdom
The online insights magazine from Rice Business
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AI
Professor Kerry Back received the 2025 Financial Management Association’s Innovation in Teaching Award. We sat down with him to talk about how AI is changing finance — and the way we teach it.
6 Jan
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Data Centers | Peer-Reviewed ResearchA new study shows why some facilities cluster in cities for speed and access, while others move to rural regions in search of scale and lower costs.12 Dec
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Social Ventures | Peer-Reviewed ResearchFor social ventures rooted in marginalized communities, sharing that origin story can make it harder to attract customers beyond those groups. The reason? Fear of stigma transfer.21 Nov
Financial Markets | Peer-Reviewed Research
A new study finds that “look-ahead bias” makes trading strategies appear highly profitable in published research, even though they fail in the real world.
7 Nov
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Credit & Lending | Peer-Reviewed ResearchEveryday retail purchases can help banks identify trustworthy borrowers who lack traditional credit histories, expanding access to credit for millions of unbanked people worldwide.24 Oct
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Customer-Based Strategy | Peer-Reviewed ResearchHiring a dedicated customer liaison can steer teams toward stronger collaboration and higher product adoption.10 Oct
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Marketing | Peer-Reviewed Research
Why marketers try to predict how long a customer will stay with their company.
October 03
After Harvey | Features
Can residents of Aransas Pass, TX, find new, resourceful ways of healing their community?
October 03
Marketing | Peer-Reviewed Research
What happens when a veteran academic edits a scholarly journal?
October 03
Healthcare | Peer-Reviewed Research
Tackling the biggest obstacle to HIV treatment: Compliance.
September 29
Pricing | Peer-Reviewed Research
For longtime homeowners, emotion has a price of its own.
September 24
Marketing | News Feed
Everything’s bigger in Texas — and that’s a huge selling point.
September 19
Human Behavior | Peer-Reviewed Research
Not all self-control is created equal.
September 17
Crisis Resilience | Features
For anyone rocked by Harvey’s life-upending losses: Houston’s refugees and their experiences can be a monumental resource.
September 11
Energy Infrastructure | Commentary
How Hurricane Harvey affected the oil supply chain, from production to distribution.
September 05
Corporate Responsibility | Features
Why some companies rally to help in a disaster.
September 04