Rice Business Wisdom
Featuring faculty research applied in the classroom.
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Customer-Based Strategy | Peer-Reviewed Research
Putting students and families at the center of strategy will optimize resources and improve academic outcomes.
17 Jun
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Strategy | Peer-Reviewed ResearchTemporary gatherings — like conferences and hackathons — are essential to attracting third-party developers.7 Jun
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Finance | Peer-Reviewed ResearchDelaware's low-number tags yield astronomical prices, revealing the premium people will pay for status symbols.25 May
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Marketing | Features
Research suggests bans and fees may not be enough to truly change consumer habits.
10 May
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Customer Service | Peer-Reviewed Research
Customer narratives boost service, prompt innovation and feed a healthy corporate culture.
April 29
Gig Economy | News Feed
Grit Grocery was conceived by a Rice Business student while taking classes.
April 28
Marketing | Expert Opinion
Buying American is not just a matter of price and quality.
April 19
Competition | Peer-Reviewed Research
What happens when food trucks mix business, peer pressure and high standards?
April 18
Peer-to-Peer Lending | Peer-Reviewed Research
Crafting a trustworthy persona online makes a difference in landing a loan—and paying it back.
April 18
Workplace | Peer-Reviewed Research
What happens when the person providing your service feels empowered?
April 16
Reputation | Commentary
How United got in a PR mess. And how it could get out.
April 11
Nonprofit Management | News Feed
Not everyone with an MBA follows a corporate career path.
April 03
Conversations | News Feed
A conversation with Alison Weaver, Executive Director of the new Moody Center for The Arts.
April 03
Strategy | Peer-Reviewed Research
Solving problems by exploring the far end of possibility.
April 02
