Rice Business Wisdom
Featuring faculty research applied in the classroom.
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Customer-Based Strategy | Peer-Reviewed Research
Putting students and families at the center of strategy will optimize resources and improve academic outcomes.
17 Jun
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Strategy | Peer-Reviewed ResearchTemporary gatherings — like conferences and hackathons — are essential to attracting third-party developers.7 Jun
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Finance | Peer-Reviewed ResearchDelaware's low-number tags yield astronomical prices, revealing the premium people will pay for status symbols.25 May
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Marketing | Features
Research suggests bans and fees may not be enough to truly change consumer habits.
10 May
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Investing | Peer-Reviewed Research
To build long-term value, keep customers — and employees — satisfied.
June 18
CEO Compensation | Peer-Reviewed Research
How to pay the CEO in charge of restructuring.
June 13
Brand Loyalty | Peer-Reviewed Research
Emotions? Quality? Habit? Or simply no choice? Why we buy the brands we do.
June 13
Reputation | Expert Opinion
Video: The difference between "celebrity" and "infamy" in the world of commerce.
June 08
Consumer Behavior | Peer-Reviewed Research
What do our online product reviews say about us?
June 05
Innovation | Peer-Reviewed Research
Varied expertise? Appeal to funders? Innovative projects need both.
June 05
Contracts | Peer-Reviewed Research
When it comes to contracts, relationships matter more for the weaker party.
May 26
Investing | Peer-Reviewed Research
Should you invest in index funds or active funds?
May 22
Organizational Behavior | Peer-Reviewed Research
How social networks make workers creative.
May 22
Reputation | Expert Opinion
Rice Business professor Anastasiya Zavyalova shares three tips for CEOs facing a PR crisis.
May 21
