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Corporate Social Activism | Peer-Reviewed Research
Companies often avoid using a “collective action frame” in their messaging until after a controversial issue is legally and politically settled.
27 Jun
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Forecasting | Peer-Reviewed ResearchNew research reveals how overreliance on past earnings skews corporate forecasts — and what can be done about it.13 Jun
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Institutional Crisis | Peer-Reviewed ResearchIn the wake of scandal, organizations face a critical question: who will stay committed and who will leave? The answer depends largely on what type of institutional events people attend — and how far the scandal spreads.30 May
Policy | Peer-Reviewed Research
A “permissive governance” policy is empowering financial advisers to fight the exploitation of older Americans.
16 May
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Entrepreneurship | Peer-Reviewed ResearchStartups that lose a founder are much less likely to pivot to new industries — a vulnerability that becomes even more dangerous during economic downturns.2 May
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Data Analysis | Peer-Reviewed ResearchGoogle search trends can forecast retail sales up to three quarters ahead — giving investors, analysts and policymakers an early glimpse into consumer demand.17 Apr
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Marketing | Features
Why there's still potential in products that have lost their fizz.
April 02
Donation Behavior | Expert Opinion
Like customers, donors can be segmented by a variety of drivers.
March 31
Customer Satisfaction | Expert Opinion
Companies can earn more by deriving insights and informing strategies with customer feedback.
March 28
Management | Peer-Reviewed Research
Organizations can solve problems by repurposing objects in creative ways.
March 26
After Harvey | Features
What does the last thing we grab in a disaster say about us?
March 26
Investing | Peer-Reviewed Research
Hunting for a deal? Take a look at value stocks, shares that investors think merit higher prices.
March 18
Marketing Strategy | Expert Opinion
Dashboards alone do not provide value; it's up to marketers to distill insights.
March 15
Finance | Peer-Reviewed Research
Does inside information affect a company’s stock and bond prices?
March 07
Marketing | Expert Opinion
Why most companies should avoid taking political stances.
March 07
Foreign Markets | Peer-Reviewed Research
What’s learned, and what’s lost, when foreign investors enter a market?
March 05
