Peer-Reviewed Research
Quick, clear translations of faculty research that will change the way you think.
Financial Markets | Peer-Reviewed Research
A new study finds that “look-ahead bias” makes trading strategies appear highly profitable in published research, even though they fail in the real world.
7 Nov
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Credit & Lending | Peer-Reviewed ResearchEveryday retail purchases can help banks identify trustworthy borrowers who lack traditional credit histories, expanding access to credit for millions of unbanked people worldwide.24 Oct
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Customer-Based Strategy | Peer-Reviewed ResearchHiring a dedicated customer liaison can steer teams toward stronger collaboration and higher product adoption.10 Oct
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Nonprofit Recognition | Peer-Reviewed Research
Recognizing donors does not always lead to increased giving.
October 07
Workplace Psychology | Peer-Reviewed Research
Where people locate their sense of self influences their decision making.
October 04
Market Game Theory | Peer-Reviewed Research
The profit potential of shrinking markets is rooted in how firms respond to competitor actions in the marketplace.
September 29
Healthcare | Peer-Reviewed Research
A study of the 2007 Avandia controversy reveals how specialists and generalists responded differently to contradictory information.
September 29
Product Marketing | Peer-Reviewed Research
How do you sell a product that’s hard to use?
September 29
Virtual Communities | Peer-Reviewed Research
How do customer communities really create value for firms?
December 04
Market Segmentation | Peer-Reviewed Research
How to track middle class consumption habits in developing countries.
December 04
Recessions | Peer-Reviewed Research
Managers should understand consumer behavior during economic downturns.
November 12
