Peer-Reviewed Research
Quick, clear translations of faculty research that will change the way you think.
Customer-Based Strategy | Peer-Reviewed Research
Putting students and families at the center of strategy will optimize resources and improve academic outcomes.
17 Jun
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Strategy | Peer-Reviewed ResearchTemporary gatherings — like conferences and hackathons — are essential to attracting third-party developers.7 Jun
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Finance | Peer-Reviewed ResearchDelaware's low-number tags yield astronomical prices, revealing the premium people will pay for status symbols.25 May
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Marketing | Features
Research suggests bans and fees may not be enough to truly change consumer habits.
10 May
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Strategy | Peer-Reviewed Research
Conflict Among Senior Managers Leads to Worse Organizational Outcomes
January 09
Energy | Peer-Reviewed Research
A Review of the Operations Literature on How Decisions Could be Made in the Energy Industry
November 14
Finance | Peer-Reviewed Research
Testing Option-Based Forecasting
October 06
Communications | Peer-Reviewed Research
When to release the headline-breaking news and when to bury it.
September 13
Culture | Peer-Reviewed Research
Getting inked doesn't carry the stigma it once did, Rice Business research shows.
June 10
Marketing | Peer-Reviewed Research
Executives, like everyone, tend to stay the course instead of trying something new. But the familiar path isn’t always the best one.
May 04
Strategy | Peer-Reviewed Research
Why relying on intuition can backfire when it comes to crafting a successful business strategy.
March 24
Marketing | Peer-Reviewed Research
Why “mythical numbers” are so enticing — and how they ultimately lead us astray.
January 18
Marketing | Peer-Reviewed Research
When business leaders make assumptions, they may overlook key factors driving desired outcomes.
January 14
Marketing | Peer-Reviewed Research
Why You Should Know The Varieties of Customer Engagement Types
November 03
