Peer-Reviewed Research
Quick, clear translations of faculty research that will change the way you think.
Credit & Lending | Peer-Reviewed Research
Everyday retail purchases can help banks identify trustworthy borrowers who lack traditional credit histories, expanding access to credit for millions of unbanked people worldwide.
24 Oct
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Customer-Based Strategy | Peer-Reviewed ResearchHiring a dedicated customer liaison can steer teams toward stronger collaboration and higher product adoption.10 Oct
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Emerging Markets | Peer-Reviewed ResearchIn nascent markets, breakthrough products like clean cookstoves can save lives. But lasting impact does not come from donations. It comes from the “knowledge intermediaries” that build a market infrastructure to get these products into homes.26 Sep
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Decision Making | Peer-Reviewed Research
Two classic business theories are put to the test.
June 10
Marketing | Peer-Reviewed Research
Where do you shop in a multichannel, multimedia world — and why?
June 02
Reputation Management | Peer-Reviewed Research
Research on the early automobile industry shows that firms gained legitimacy not just by winning contests, but by showing up.
May 20
Workplace Creativity | Peer-Reviewed Research
How companies can foster employee creativity in routines.
May 20
Marketing | Peer-Reviewed Research
Customers who complete surveys are more likely to buy the same product or service again.
May 12
Discrimination | Peer-Reviewed Research
Why shallow efforts against discrimination don't work that well.
May 07
Intellectual Capital | Peer-Reviewed Research
Is your mental landscape eureka-friendly?
April 25
Corporate Social Responsibility | Peer-Reviewed Research
Can companies cultivate kindness?
April 22