Peer-Reviewed Research
Quick, clear translations of faculty research that will change the way you think.
Customer-Based Strategy | Peer-Reviewed Research
Putting students and families at the center of strategy will optimize resources and improve academic outcomes.
17 Jun
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Strategy | Peer-Reviewed ResearchTemporary gatherings — like conferences and hackathons — are essential to attracting third-party developers.7 Jun
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Finance | Peer-Reviewed ResearchDelaware's low-number tags yield astronomical prices, revealing the premium people will pay for status symbols.25 May
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Marketing | Features
Research suggests bans and fees may not be enough to truly change consumer habits.
10 May
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Workplace Psychology | Peer-Reviewed Research
Do your work clothes influence how well you do your job?
October 19
Municipal Bonds | Peer-Reviewed Research
America's most corrupt states have to pay more to lure bond buyers.
October 16
Nonprofit Recognition | Peer-Reviewed Research
Recognizing donors does not always lead to increased giving.
October 07
Workplace Psychology | Peer-Reviewed Research
Where people locate their sense of self influences their decision making.
October 04
Market Game Theory | Peer-Reviewed Research
The profit potential of shrinking markets is rooted in how firms respond to competitor actions in the marketplace.
September 29
Health Care | Peer-Reviewed Research
How negative information about drugs impacts a doctor's decision to prescribe it.
September 29
Product Marketing | Peer-Reviewed Research
How do you sell a product that’s hard to use?
September 29
Virtual Communities | Peer-Reviewed Research
How do customer communities really create value for firms?
December 04
Market Segmentation | Peer-Reviewed Research
How to track middle class consumption habits in developing countries.
December 04
Recessions | Peer-Reviewed Research
Managers should understand consumer behavior during economic downturns.
November 12
