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Rice Customer-Based Strategy Symposium Agenda

Previous Rice Customer-Based Strategy Symposium Agenda

Friday, March 15, 2024 | 7:30 a.m. - 1:30 p.m.
Shell Auditorium, Jones Graduate School of Business, Rice University

Time Description
7:00 a.m. Registration starts
7:30 a.m. – 8:15 a.m. Breakfast
8:15 a.m. – 8:30 a.m. Topic: Opening Remarks
Speaker: Peter Rodriguez – Dean, Rice Business
8:30 a.m. – 9:30 a.m. Topic: Enhancing Member Value Through Strategic Focus at the Society of Petroleum Engineers
Speaker: Simon Seaton – CEO, Society of Petroleum Engineers
9:30 a.m. – 10:00 a.m. Networking and Coffee Break
10:00 a.m. – 11:00 a.m. Topic: District Advancement Champions: Revitalizing K12 Education Through Customer Focus
Speaker: Rodney E. Watson – Executive Director, Region 4 Education Service Center
11:00 a.m. – 11:15 a.m. Networking and Coffee Break
11:15 a.m. – 12:15 p.m. Topic: Navigating Success at Weatherford: Customers and Employees
Speaker: Girish Saligram – CEO, Weatherford
12:15 p.m. – 12:20 p.m. Topic: Closing Remarks
Speaker: Vikas Mittal J. Hugh Liedtke Professor of Marketing, Rice Business
12:30 p.m. – 1:30 p.m. Lunch
7:00 a.m. – Noon (All day) Registration
7:00 a.m. – Noon (All day) Coffee

This symposium showcases the universal benefits of a customer-centered approach across diverse industries. It’s an invaluable opportunity to learn practical, evidence-based strategies and connect with peers focused on effective business practices.

Daniel Williamson, EMBA ’24

Managing Director, OpenStax

Daniel Williamson

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