Rice Business Wisdom (Test)

Corporate Reputation | Strategy

The New Rules of Corporate Reputation

As corporate value has become more intangible, leaders have less control over how their organizations are perceived. Anastasiya Zavyalova explains what that means for reputation strategy.

28 Aug

Corporate Social Activism | Marketing

Silence Should Be the Default for CEOs on Politics

Research offers a new framework to help CEOs decide if, when and how to engage in politics.

14 Aug
Safety and Compliance | Strategy

Safety Isn’t a Sunk Cost — It’s a Business Asset

Many companies treat safety training as a compliance requirement. But new research shows that making safety a strategic priority can actually create value for employees, customers and shareholders.

31 Jul

Policy | Accounting

The 10-Q Rarely Breaks Earnings News. So Why Keep It?

A new SEC proposal would let companies report semiannually instead of quarterly. Four scholars make the case for letting companies choose their reporting cadence and for protecting safeguards.

17 Jul

Innovation | Strategy

A New Way To Interpret China’s Patent Boom

China now files more patents than any other nation. But a new measure of innovation shows that their technological catch-up is only happening in a few manufacturing sectors.

26 Jun
Innovation | Finance

How Public Research Attracts Private Investment

A new study suggests regions trying to attract venture capital may need to start with commercializable university innovation.

5 Jun

Learn From Leading Researchers Like

Anastasiya Zavyalova

Jing Zhou

Kerry Back

Education | Marketing

Parents Prefer Academics Over Sports in Texas Public Schools

Enrollment decline will continue if district leaders prioritize athletics, research shows.

February 15

Politics | Strategy

Why Do Stocks Go Up When POTUS Drops By?

Presidential visits lead to short-term stock gains, especially when there’s a unified government.

February 14

Culture | Organizational Behavior

What the “Barbie” Oscar Snubs Reveal About Sexism Today

How organizations can ensure women get the credit for their contributions.

February 12

Creativity and Innovation | Organizational Behavior

Want More Good Ideas From Your Workers?

Try giving them a reward — and a choice.

January 29

Social Media | Marketing

How Can Influencers Boost Consumer Engagement?

Three ways Instagram influencers can boost their "likes" on sponsored content.

January 08

Psychology | Organizational Behavior

Here’s How Social Pressures Shape Online Product Evaluations

Product reviewers face a conundrum: They need peers and audiences to see them as credible. However, pursuing credibility may compromise the objectivity of their evaluations.

November 12

Product Marketing | Marketing

Bud Light Is Still Sinking. Here’s Why it Really Lost its Crown.

Bud Light’s sales are on ice. Their troubles are attributed to an influencer marketing controversy. But, in fact, their decline stems from product issues and management blunders.

November 02