Rice Business Wisdom
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Data Centers | Peer-Reviewed Research
A new study shows why some facilities cluster in cities for speed and access, while others move to rural regions in search of scale and lower costs.
12 Dec
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Social Ventures | Peer-Reviewed ResearchFor social ventures rooted in marginalized communities, sharing that origin story can make it harder to attract customers beyond those groups. The reason? Fear of stigma transfer.21 Nov
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Financial Markets | Peer-Reviewed ResearchA new study finds that “look-ahead bias” makes trading strategies appear highly profitable in published research, even though they fail in the real world.7 Nov
Credit & Lending | Peer-Reviewed Research
Everyday retail purchases can help banks identify trustworthy borrowers who lack traditional credit histories, expanding access to credit for millions of unbanked people worldwide.
24 Oct
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Customer-Based Strategy | Peer-Reviewed ResearchHiring a dedicated customer liaison can steer teams toward stronger collaboration and higher product adoption.10 Oct
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Emerging Markets | Peer-Reviewed ResearchIn nascent markets, breakthrough products like clean cookstoves can save lives. But lasting impact does not come from donations. It comes from the “knowledge intermediaries” that build a market infrastructure to get these products into homes.26 Sep
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Public Relations | Commentary
Guidance for public relations professionals navigating the Q&A minefield.
April 30
Worker Well-Being | Peer-Reviewed Research
Research on worker well-being is usually more about the company than the worker.
April 30
Technology | Peer-Reviewed Research
How a Rice Business professor found a life-saving technology.
April 30
Customer Service | Peer-Reviewed Research
Customer narratives boost service, prompt innovation and feed a healthy corporate culture.
April 29
Gig Economy | News Feed
Grit Grocery was conceived by a Rice Business student while taking classes.
April 28
Marketing | Expert Opinion
Buying American is not just a matter of price and quality.
April 19
Competition | Peer-Reviewed Research
What happens when food trucks mix business, peer pressure and high standards?
April 18
Peer-to-Peer Lending | Peer-Reviewed Research
Personal narratives in loan applications — however unverifiable — can sway lenders, lower interest rates, and even predict repayment behavior.
April 18
Workplace | Peer-Reviewed Research
What happens when the person providing your service feels empowered?
April 16
Reputation | Commentary
How United got in a PR mess. And how it could get out.
April 11
