Rice Business Wisdom
Research, insights and thought leadership from the experts at Rice Business
About Rice Business Wisdom
Rice Business Wisdom: Celebrating 10 Years
A special anniversary issue dedicated to artificial intelligence and how it is reshaping the way we work, decide and lead.
During her Rice Business Ph.D. (Accounting ’26), Marcela Aguilar built a generative AI mentor called Mia that gives microentrepreneurs what big companies take for granted: a thinking partner for every business decision.
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Customer Satisfaction | MarketingResearch links customer satisfaction to 12 measures of company performance, including customer metrics, accounting measures and stock market outcomes.23 Oct
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Work Motivation | Organizational BehaviorShannon Sciarappa studies how people engage with work after leaving a profession they once considered a “calling.” Here’s how leaders can help make career passion sustainable.9 Oct
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Credit & Lending | More Business Wisdom
U.S. consumers and businesses are now facing a future of more expensive borrowing.
16 Sep
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AI | More Business Wisdom
Rice Business faculty are exploring big questions about AI and how it’s reshaping business, technology and the classroom.
11 Sep
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What is the ‘social cost of carbon’? Two energy experts explain after court ruling
Why relying on intuition can backfire when it comes to crafting a successful business strategy.
The difference between radical breakthroughs and everyday creativity — and why both are important
Why “mythical numbers” are so enticing — and how they ultimately lead us astray.
When business leaders make assumptions, they may overlook key factors driving desired outcomes.
More Effective Marketing Could Convince The Vaccine Hesitant To Change Their Ways
Companies Rely on Strategic Planning. The Problem: Many are Doing it Wrong.
