Marketing
Insights into customers, brands and what drives decisions.
Credit & Lending | Marketing
Everyday retail purchases can help banks identify trustworthy borrowers who lack traditional credit histories, expanding access to credit for millions of unbanked people worldwide.
24 Oct
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Customer Satisfaction | MarketingResearch shows that conservatives are generally more satisfied with their purchases than liberals. But why?9 Dec
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AI | MarketingChatGPT enhances creativity and problem-solving in ways that traditional search tools can’t match.14 Oct
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Investing | Marketing
Why are male investors more inclined to take financial risks than female investors?
October 28
Consumer Behavior | Marketing
Can shopping like a math whiz make you into one?
July 21
Marketing | Marketing
Where do you shop in a multichannel, multimedia world — and why?
June 02
Marketing | Marketing
Customers who complete surveys are more likely to buy the same product or service again.
May 12
Organizational Behavior | Marketing
How do you know what motivates your virtual work team?
March 25
Customer Management | Marketing
How you talk about products you don’t like can speak volumes about who you are and how you see yourself.
March 05
