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Social Ventures | Peer-Reviewed Research
For social ventures rooted in marginalized communities, sharing that origin story can make it harder to attract customers beyond those groups. The reason? Fear of stigma transfer.
21 Nov
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Financial Markets | Peer-Reviewed ResearchA new study finds that “look-ahead bias” makes trading strategies appear highly profitable in published research, even though they fail in the real world.7 Nov
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Credit & Lending | Peer-Reviewed ResearchEveryday retail purchases can help banks identify trustworthy borrowers who lack traditional credit histories, expanding access to credit for millions of unbanked people worldwide.24 Oct
Customer-Based Strategy | Peer-Reviewed Research
Hiring a dedicated customer liaison can steer teams toward stronger collaboration and higher product adoption.
10 Oct
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Emerging Markets | Peer-Reviewed ResearchIn nascent markets, breakthrough products like clean cookstoves can save lives. But lasting impact does not come from donations. It comes from the “knowledge intermediaries” that build a market infrastructure to get these products into homes.26 Sep
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CEO CompensationProfessor John Barry’s research offers a fresh perspective on executive compensation.12 Sep
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Decision Making | Peer-Reviewed Research
Two classic business theories are put to the test.
June 10
Marketing | Peer-Reviewed Research
Where do you shop in a multichannel, multimedia world — and why?
June 02
Reputation Management | Peer-Reviewed Research
Research on the early automobile industry shows that firms gained legitimacy not just by winning contests, but by showing up.
May 20
Workplace Creativity | Peer-Reviewed Research
How companies can foster employee creativity in routines.
May 20
Marketing | Peer-Reviewed Research
Customers who complete surveys are more likely to buy the same product or service again.
May 12
Discrimination | Peer-Reviewed Research
Why shallow efforts against discrimination don't work that well.
May 07
Intellectual Capital | Peer-Reviewed Research
Is your mental landscape eureka-friendly?
April 25
Corporate Social Responsibility | Peer-Reviewed Research
Can companies cultivate kindness?
April 22
