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All Rice Business Wisdom Stories

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Marketing | Operations
How can your new product make a splash?
June 17
Decision Making | Strategy
Two classic business theories are put to the test.
June 10
Online Shopping | Marketing
Multichannel consumers mix online and in-store shopping to meet both practical needs and emotional ones.
June 02
Reputation Management | Strategy
Research on the early automobile industry shows that firms gained legitimacy not just by winning contests, but by showing up.
May 20
Workplace Creativity | Organizational Behavior
How companies can foster employee creativity in routines.
May 20
Customer Satisfaction | Marketing
Answering a survey can shape future behavior, nudging customers to return sooner and buy again months later.
May 12
Discrimination | Organizational Behavior
Why shallow efforts against discrimination don't work that well.
May 07
Intellectual Capital | Organizational Behavior
Is your mental landscape eureka-friendly?
April 25
Corporate Social Responsibility | Organizational Behavior
Can companies cultivate kindness?
April 22
Investing | Finance
How does an IPO affect your community?
April 14