Rice Business Wisdom

Insights, research, and thought leadership from the experts at Rice Business

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Consumer Behavior | Marketing
How snacking and spending reflect beliefs about inequality.
October 30
Voting | More Business Wisdom
Innovators are finding new ways to encourage people to vote. Will it work?
October 30
Energy Policy | More Business Wisdom
Will oil prices divert outrage over a political murder?
October 28
Technology and Consumers | Marketing
Should your customers be using all of your channels to buy your services?
October 21
Comic Relief | Accounting
What do analysts really know about stock ups and downs?
October 21
Customer Satisfaction | Marketing
B-to-B customers aren’t like retail shoppers. Here are eight ways to keep them satisfied.
October 15
Corporate Governance | Accounting
Board members often need short- and long-term incentives to act in stakeholders’ best interests.
October 15
Pricing | Operations
How price adjusting eases consumer regrets.
October 07
Customer Experience | Marketing
Think customers crave delightful extras? In fact, they report more satisfaction when firms simply avoid disappointing them.
October 07
Entrepreneurship | Entrepreneurship
Remembering Ed Williams, the person who laid down the tracks of entrepreneurship at Rice Business.
October 02