News & Events
Rice Business professor David Zhang explains how low mortgage rates are keeping homeowners from selling, contributing to the housing market’s ongoing “sideways struggle” as rates remain elevated.
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In The Media
Rice Business professor Vikas Mittal says Buc-ee’s has developed deep customer commitment, with visits becoming an emotional and habitual ritual. He predicts loyalty will grow as Buc-ee’s expands nationwide.
17 Aug
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In The Media
Congratulations to Kathleen Perley, recognized by Poets & Quants among the 2026 Best and Brightest Executive MBAs.
14 Aug
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In recent years, brands became associated with conservative or liberal views as companies or their CEOs increasingly took stands on prominent political issues, Vikas Mittal, a professor of marketing at Rice Business, who has studied the issue, told ABC News.
Challenges at Baker Hughes may foreshadow struggles for industry's transition to lower carbon energy
“A lot of oil field services companies have lost focus,” says Vikas Mittal, marketing professor at Rice Business. “They want to be a technology company, they want to be a digital company, they want to be a socially responsible company... The one thing they don't want to be is a service company.”
Identifying the best circumstances to make creativity bloom is one of the driving questions in a study by Rice Business Professor Jing Zhou and colleague Inga J. Hoever, a professor at the Barcelona School of Management in Spain.
The Management Incubator, an interactive two-day program will return October 26-27, 2022, hosted at The Howard Hughes Corporation® The Woodlands Towers.
Detractors are suspicious of the anonymity that comes with blockchain technology. Supporters say it's exactly the point. Rice Business adjunct professor Manolo Sánchez explains.
The Rice Business MBA for Executives ranks at #11 on the latest Poets & Quants EMBA list.
The Rice Alliance Clean Energy Accelerator named the early- to mid-stage startups that will participate in its second annual class — five of which are based in Houston. The 10-week program kicks off at the Rice Alliance Energy Tech Venture Forum in September.
Discussing the Texas commercial real estate market with Christine Mastandrea, adjunct professor in management – real estate at the Rice Business.
Beyond everyday items, having inflation on the brain is likely making people think more about prices than they normally would, explains Utpal Dholakia, professor of marketing at Rice Business.
Congratulations to Pierre Aristide and Keri Sprung for being featured in Poets and Quants Best & Brightest Executive MBAs Of 2022.