News & Events
Businesses know customer satisfaction drives success, yet rates keep falling. Research co-authored by Rice Business professor Vikas Mittal shows that leaders often rely on guesswork without credible data to identify and rank what customers truly value.
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School Updates
Houston Energy and Climate Startup Week begins Sept. 15 and exemplifies how Houston is developing and scaling real solutions for the challenge of meeting growing global energy demand while reducing carbon emissions.
10 Sep -
School Updates
Vikas Mittal, J. Hugh Liedtke Professor of Marketing at Rice Business, directs C-CUBES, where research on customer-based strategy drives insights for organizations to improve value, engagement and long-term performance.
9 Sep
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Meet a few students from the Rice Business MBA Class of 2025 through in-depth profiles on the extraordinary students, their stories, and their dreams.
The retailer retreated from its diversity and climate goals after an “anti-woke” protest on social media — and ignited a backlash. Rice Business professor Vikas Mittal provided his expert opinion.
Congratulations to Sunjan “Sunny” Ahmed and Elizabeth Garrett for being named one of the Poets&Quants Best & Brightest Online MBAs for the class of 2024!
Rice Business ranks number one as a top business school with the most first-generation college students, 26% in a three-year average.
Rice Business research shows that when K-12 public schools focus on student and family priorities, they optimize resources and improve academic outcomes.
The Jesse H. Jones Graduate School of Business, which ranks No. 29 nationally, has two programs in the top 15.
Meet Taylor Anne Adams '23, who was recently featured in the Houston Innovators Podcast, talking about the Liu Idea Lab for Innovation and Entrepreneurship at Rice University.
James Weston, professor of finance at Rice Business, offers advice on what to do when you're ready to buy or sell shares on the stock exchange.
Rice University awarded DivInc. an $800,000 grant this month to support its work in sports technology. The Texas-based company, which operates numerous accelerators, focuses on BIPOC and female founders working toward social and economic equity through entrepreneurship.
Enrollment in Houston’s MBA programs is rising, with the majority of it being part- time students. Rice University recently created a hybrid MBA program, which it touts as the first of its kind in Texas. Rice also ranks highly on other rankings of online degree programs, including those of Bloomberg and U.S. News & World Report.