RBW Contributors
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Faculty Director, Center for Customer Based Execution & Strategy
J. Hugh Liedtke Professor of Marketing
J. Hugh Liedtke Professor of Marketing
Jones School Distinguished Assistant Professor of Management – Organizational Behavior
Former Assistant Professor of Strategic Management
Friedkin Professor of Management – Operations Management
Operations Management Area Coordinator
Operations Management Area Coordinator
Writer/Editor, Marketing and Communication
Associate Professor of Strategic Management
Senior Associate Dean for Belonging and Engagement
Associate Clinical Professor of Marketing
Associate Clinical Professor of Marketing
