An average company’s strategy is cluttered by initiatives that presumably deliver value to customers, employees and shareholders. At these companies, customers are underwhelmed from a commoditized offering, employees are overwhelmed from initiative overload and shareholders face anemic returns.
Join us as Professor Vikas Mittal leads a discussion on why strategy clutter exists in many companies today. We’ll explore case studies of companies that overcame strategy clutter through a science-based strategy approach and grew relative sales by 10–20% while also increasing margins and EBITA.
Speaker: Dr. Vikas Mittal, Professor, Rice Business
Date: Tuesday, August 25, 2026
Time: 5:30 pm - 7:30 pm CT
Location: One Memorial City Plaza - 800 Gessner Road, Houston, Texas 77024
Please be sure to register to attend. Registration is only complete once you are directed to the confirmation page and receive a confirmation email.
Continue the conversation by joining us at Customer-Centric Strategy from October 12-15, 2026.
