Customer RelationsPeer-Reviewed Research

Show Them That You Care

Information technology has reshaped the way companies treat their customers.
Health CarePeer-Reviewed Research

Take Your Medicine

Two hands holding an apple
Tackling the biggest obstacle to HIV treatment: Compliance.
Customer ServicePeer-Reviewed Research

Can You Hear Me Now?

Customer narratives boost service, prompt innovation and feed a healthy corporate culture.
MarketingPeer-Reviewed Research

The Customer Is Always Right

Learning from customers is as important as stocking the shelves.
Workplace CreativityCommentary

Meetings Of The Bored

Boredom at work can lead to moments of creativity
Are we are paying too much to quell our fear of boredom?