Robert Grant

Lecturer in Management - Marketing

Rob Grant brings both academic learning and his diverse business experiences to help students understand how to apply the basic principles of marketing that they learn about in their first year MBA. He has been an executive with five Fortune 200 companies where he helped build more than a dozen of America’s favorite brands, from Procter & Gamble’s Charmin and Luvs Diapers, to Schick and 125-year old Listerine which he rebranded as an anti-plaque fighter. Rob applied his branding and strategy skills to grow financial service businesses for divisions of JPMorgan Chase and American General Life. Most recently Rob served for ten years as the Vice-President of Marketing and Business Strategy for RiceTec, America’s leading breeder of rice seed for farmers, and marketer of specialty consumer rice brands, including Texmati.

Rob has long had a passion for sharing his business knowledge with students. He has served as a guest lecturer at Columbia, Chicago and Indiana Graduate Business Schools. An opportunity to work with Stanford‚Äôs Jerry Porras (author of ‚ÄėBuilt to Last‚Äô) provided a year ‚Äėsabbatical‚Äô where Rob explored how branding links up with business strategy.

This is Rob‚Äôs eighth year teaching at Rice University. He is honored to have the opportunity to do so at such an outstanding institution as the Rice Business School. Rob is a Phi Beta Kappa graduate of Union College where he received his BA with distinction in Economics. He earned his MBA in Marketing and Accounting from Columbia University. Rob‚Äôs interests include swimming, golf and the Houston Symphony where he served on its Board of Governors and for which he was given a ‚ÄúMarketing Excellence‚ÄĚ award.

Teaching Interests: 

-Marketing Strategy
-Advertising, including Social media